The Journal
Stories from the frontier
Essays on learning, earning, and the new creator economy.
Featured
Why a 60% commission rate changes the EdTech game
Most platforms cap at 10–20%. We rebuilt the unit economics so creators win bigger.
Feb 12, 2026 · 6 min readRead
Feb 5, 2026 · 9 min read
How Aanya made ₹1L in 90 days as an affiliate
A breakdown of channel mix, content cadence and the exact funnels that compounded.
Jan 28, 2026 · 8 min read
Design as career leverage in the AI era
Why UX skills are the safest moat as engineering keeps getting cheaper.
Jan 20, 2026 · 7 min read
Growth loops vs funnels: a marketer's mental model
From referral cookies to viral coefficients — engineering self-compounding loops.